SmilePass is an innovative dental-tech startup providing flexible payment solutions for dental clinics and their patients. The brand needed to stand out in a conservative industry while establishing credibility with both practitioners and investors.


The goal was to create a professional, trustworthy brand identity that appealed to clinics while also demonstrating potential for investor backing. As a new entrant in the fintech-dental space, SmilePass needed to project confidence, reliability, and growth potential from day one.


Yakk built the SmilePass brand from the ground up—developing the name, branding, website, investor decks, brochures, and video assets. The polished launch attracted clinics, secured adoption, and won investor confidence. SmilePass quickly established itself as a credible player in dental payments with a strong foundation for growth.

Our Work