What Separates 5 from 4.5 Stars
The starting point of smart design, what truly separates the 5 from the 4.5 star design, may at first seem rather obvious, but it’s the area where even very skilled designers can get it wrong and that’s in the human art of understanding you, the client.
Every client has a unique business identity, specific design needs, and a particular level of clarity around what they want to achieve. Some clients have a very clear vision in mind. Others may want to build something from scratch and we can help them create a set of original design concepts that we refine until we find the perfect outward expression of the inner brand.
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We understand the importance of form and function, of looking beautiful and serving a business purpose. Our goal is not just to make things pretty, but to make things work. We’re not just in the business of designing graphics — we’re in the business of building brands. And we know that our brand doesn’t shine, unless yours does.
We work with business creatures of all shapes and sizes, from 500 pound mountain gorillas to iddy biddy forest shrews. Whatever the vision, however big or small the company, we’re here to listen, understand, guide, and (if you want to work with us) we would be grateful to show you just what we can do.